Skip to the main content.
The sharetech platform

Manage your equity and shareholders

Share schemes & options icon

Share schemes & options

Give key people some skin in the game

Equity management icon

Equity management

Powerful tools and automations

The sharetech platform

Launch funds, evalute deals & invest

SPV icon

Special Purpose Vehicles (SPV)

Create a syndicate or fund

Manage icon

Manage your portfolio

Add and monitor your investments

The sharetech platform

Predictable pricing and no hidden charges

Startups icon
SME icon

For scaleups & SMEs

Build and retain a winning team

Enterprise icon

For larger companies

Streamline equity management

The sharetech platform

Ideas, insight and tools to help you grow

Learn icon

Graham Charlton

Graham Charlton is a content strategist. He’s been involved in digital marketing for more than a decade, having previously worked for Econsultancy. ClickZ, Search Engine Watch, SaleCycle, and LXA.

How learning loops build stronger cultures through practice

3 min read

How learning loops build stronger cultures through practice

Most leaders say they want a culture that learns from mistakes. In practice, many organisations still treat mistakes as something to minimise, explain away, or quietly move past.

Read More
Why execution creates more urgency than pitch decks

3 min read

Why execution creates more urgency than pitch decks

Founders spend weeks polishing pitch decks, refining narratives, and perfecting slides, then wonder why investor conversations still move slowly.

Read More
How to make ownership visible in cross-functional teams

3 min read

How to make ownership visible in cross-functional teams

Ownership is often the first casualty of growth. When a team is five people in a single room, everyone knows who is holding the ball, but as you...

Read More
Positioning vs. messaging: how to stop mixing them up

3 min read

Positioning vs. messaging: how to stop mixing them up

Most companies don’t struggle because they lack ideas, but because their ideas are blurry.

Read More
North Star metrics that don’t mislead

6 min read

North Star metrics that don’t mislead

How to choose signals that drive real progress, not false confidence.

Read More
When your personal brand no longer fits the business

3 min read

When your personal brand no longer fits the business

How to navigate the tension between personal identity and business identity as your company scales.

Read More

4 min read

The trust test: turning investor questions into proof

Investor questions aren’t obstacles. They’re your trust test, a fast, brutally effective way to uncover weak logic, missing evidence and unspoken...

Read More
global compensation

2 min read

How culture shapes global compensation fairness

Most founders assume that if their global compensation is legally compliant, it is also fair.

Read More

4 min read

How to craft an ownership story that inspires investors

Your share scheme isn’t just an internal incentive. It’s a signal.

Read More
async

5 min read

Async isn’t just for remote teams: it’s for better teams

Asynchronous work is often treated as a remote-only tactic, something distributed teams have to use because they don’t share a timezone.

Read More