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Graham Charlton

Graham Charlton is a content strategist. He’s been involved in digital marketing for more than a decade, having previously worked for Econsultancy. ClickZ, Search Engine Watch, SaleCycle, and LXA.

clear role responsibilities

3 min read

How to handle overlapping responsibilities without the drama

Startups can be messy, with fast evolving roles, fluid job titles, and changing priorities.

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How startups can outmanoeuvre category leaders

4 min read

How startups can outmanoeuvre category leaders

When you’re a small fish in a big pond, the instinct is to copy the big fish.

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4 min read

A founder’s guide to repositioning your startup

How to shift your message without losing your customers.

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Are your hiring tasks scaring off the best candidates

4 min read

Are your hiring tasks scaring off the best candidates?

You may think your hiring process is thorough, but candidates might see it as a red flag.

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Seven non-monetary rewards that build loyalty

3 min read

Seven non-monetary rewards that build loyalty

If you want to build a high-performing team that sticks around, you need more than cash.

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effective meetings

3 min read

The anatomy of an effective meeting

How to run meetings that waste less time and get more done.

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3 min read

Why job design is an overlooked retention tool

Perks don’t keep people. Purposeful work does.

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founder bottleneck

3 min read

The founder bottleneck: are you slowing things down?

Founders like to move fast but ironically, they’re often the reason things grind to a halt.

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Why people leave good jobs (and how to keep them)

5 min read

Why people leave good jobs (and how to keep them)

Most people don’t leave jobs on a whim. They leave quietly, often gradually, and long before you see the resignation email.

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Why toxic positivity is a leadership problem

3 min read

Why toxic positivity is a leadership problem

Optimism is powerful. But when it’s forced, fake, or unrelenting, it stops being helpful and starts doing harm.

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