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Who should write LinkedIn posts? You or the marketing team?
You’ve got an idea for a LinkedIn post, maybe a thought-provoking take, company update, or personal lesson.
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2 min read
You’ve got an idea for a LinkedIn post, maybe a thought-provoking take, company update, or personal lesson.
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Why do people really leave their jobs? It’s not always about pay. It can also be about factors such as work environment and opportunities for growth.
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Most companies think they have a messaging problem, but in reality they have a positioning problem.
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Changing your company’s story feels risky, especially if things are mostly working.
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When Matty Panagopoulos, founder of TYCK, set out to grow her boutique virtual assistant company, she wanted to build a team that’s motivated to go...
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You’ve heard of quiet quitting. Now meet its gloomier cousin: quiet cracking.
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Assessment tasks such as take-home challenges, case studies, and mini-projects are now a standard in hiring.
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At some point, every founder or business owner will step back. The question is whether you leave on your terms or let circumstances dictate the...
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Hiring is one of the biggest bets a startup makes. A great hire can propel your company forward; a bad one can drain time, morale, and money.
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Employer branding is too often confused with marketing gloss. A slick careers page, a beer fridge, and a few #LifeAtCompany posts don’t cut it...