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Jordon Cornish

Choosing a company name: a step-by-step guide for startups

3 min read

Choosing a company name: a step-by-step guide for startups

Every brand that you know went through a naming process, even Amazon and McDonald's. Many brainstorming sessions occurred to conjure up the perfect name.

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Startup jargon essential terms new founders need to learn

7 min read

Startup jargon: essential terms you need to learn

Last updated: 2 October 2024. You’ve dreamt of becoming the founder of a successful startup, you’ve found your co-founder and have a great product...

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Unlocking momentum the power of the flywheel effect

3 min read

Unlocking momentum: the power of the flywheel effect

In the challenging world of business, creating momentum and steering a company through various stages can be daunting. Have you ever wondered how...

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Pitch decks: cracking the code to success

5 min read

Pitch perfect: cracking the code to a winning pitch deck

Last updated: 11 December 2024. The world of venture capital has more cash available than ever before, and, contrary to belief, they still want to...

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