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Ownership without borders: Vestd India is here!

Written by Jemma King | 07 July 2025

We’re Vestd India, and we believe that when a company wins, everyone who helped make it happen should win too!

That idea took root in the UK, but it was never meant to grow in just one place - so we’re excited to see it thrive in India through our partnership with Trica Equity.

Why shared ownership matters

Picture a team where every coder, designer, and customer-success hero owns a real slice of the business.

That sense of “this is ours” sparks loyalty, turbo-charges motivation, and keeps amazing people around for the long haul.

We’ve set ourselves a big, hairy goal: put meaningful equity into the hands of one billion employees.

As a proud B Corp, we’re wired to do business in a way that’s good for people and planet, not just profit, and shared ownership is our favourite way to spread the wealth.

India’s ownership moment 🚀

Employee equity here isn’t a theory anymore; it’s happening:

  • ₹12,000 crore (about $1.5 billion) in ESOP cash-outs since 2020.

  • Flipkart alone paid out roughly $700 million to its people. $700 million!

  • Trica has already helped 7,500 investors and 44,000 employees back 750 fast-growing companies.

Founders and investors now see stock options as a must-have, not a nice-to-have - and that momentum is only growing.

What our partnership means

Think of it like this:

Nothing you love about Trica is going away. The same team is staying put; we’re just adding new tech and a fresh set of shoulders to carry the load.

What you can expect from Vestd India

  1. Ownership for all – junior intern to senior exec.

  2. Clear, jargon-free dashboards that show each employee exactly what their shares mean.

  3. Compliance by design – we make it easier to stay on the right side of the rules.

  4. Human help, on the ground – real people you can speak to, not just chatbots.

  5. Values you can trust – our B Corp badge keeps us honest and impact-focused.

The road ahead 

India’s startup scene is on a tear - 62 IPOs raised $2.8 billion in Q1 2025 alone. As more founders bake equity into their culture, a new norm will emerge: if you work hard to build a company, you deserve to own part of it.

That’s the future we’re here to back. And with Trica by our side, we’re just getting started.

Ready to give everyone a stake?

Let’s talk - because ownership shouldn’t have borders, and success tastes better when it’s shared.

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